Category: Office Tips

What First Impression Does Your Business Give Off?

6/5/2019

Tips to make your place of business give off the right impression

It’s said that a person will have already made a solid impression of you within the first seven seconds of meeting, but it only a tenth of a second for people to determine traits like trustworthiness. For customers when coming into your offices or place of business, it's no different. Your customers will be consciously or subconsciously have formed an opinion on the effectiveness, reliability, and trustworthiness of your business, long before any words or actions are exchanged.

Why do first impressions matter so much in business?

The first impressions you give a customer or client will set the tone for your future business, and once a first impression is made it becomes very hard to change. For new customers, the most common first impression comes from either your web presence or your place of business. For this article, we’ll look at the more traditional side of first impressions in your office, storefront or place of business.

Appearance is king
They say to ‘never judge a book by its cover’ but much like showing up to a meeting properly groomed shows respect for your peers and your business; having a clean, organized and inviting environment shows your customers and your employees you respect them and organize your business in a professional manner. Follow these tips to make sure your business is as inviting to potential customers as possible.

Strong signage
For anyone walking past your business, this will likely be the first thing they take notice of. Good signage can capture customers interest. One of the biggest draws for people to come into a business is an interesting and creative use of storefront signs. This may include one large sign to identify the store, and then smaller signs to boost the interest level. A whopping 68 percent of customers made a purchase of products or services after a sign caught their eye. So it is important to make sure anything displaying your brand's logo or special offers are clearly displayed and consistent with your brand’s tone.

Make Cleanliness a priority
Dirty windows, stained carpets or dusty surfaces all speak to a level of care that’s simply not there. If your business is sending a message to your customers that you don’t care enough about your environment, why would you care about their needs? Many businesses make sure they have a regular window cleaning, floor maintenance, and janitorial services to ensure the all the little details are being taken care of.

Create a welcoming environment
Having a welcoming environment means your customers or potential clients feel comfortable working with your brand and it gives more chances to keep your customer’s focus on your message.

Have adequate lighting that sets the tone of your brand.
Consider playing music that's in line with your target market. It's a great subconscious indicator that someone's inside and ready to interact with customers.
Clear out the clutter, regardless of the type of business you're in, having a messy cluttered environment can be too hard for your customers to mentally digest. Streamline the experience for your customer to highlight the thing or handful of things you want them to be paying attention to.

Following these tips you should be able to look at your place of business with fresh eyes and determine what needs to change, to put your best face forward. If you feel like you need a little extra help, consider speaking us at Executive Business Maintenance. We specialize in building maintenance and janitorial tasks, reducing the stress of worrying over each first impression.

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7 Easy Steps You Can Live Healthier in Your Office

8/29/2018

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Feeling sleepy and sedentary at your office? It's time to take a few easy steps to make your life healthier at the office.

1. Limit your sitting time

On average, North Americans sit about 8-9 hours a day, compare that to how much you sleep at night. Then calculate all the hours only to find a very unhealthy balance of physical activities. Try trading the traditional office chair for a standing desk. If you're not ready to stand for that long, try an ergonomic chair that requires you to sit with good posture.

2. Breaks from starting at the monitor too long

This one needs a discipline to do, taking a break from your monitor is not only healthy for your eyes, but also for your mental and for your brain. We recommend adding greens all around your working area so you can switch your eyes to look at those plants and avoid restraining your eyes.

Look outside the windows and stretch your body to avoid tensions in your shoulder, back and neck. Another great idea is walking around while answering phone call meetings that don't require you a computer.

3. Take enough liquid and plan your meals

Taking enough liquid throughout the day can easily be achieved by putting a large water bottle filled with water next to you. Avoid eating junk food and plan your meal. Planning your meal or preparing your meal ahead of time can help avoiding an unhealthy food choices. Keep healthy snacks in your desk and/or encourage your office to sign-up for healthier snack options at the vending machine.

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What First Impression Does Your Business Give Off?

Tips to make your place of business give off the right impression

7 Easy Steps You Can Live Healthier in Your Office

1. Limit your sitting time

2. Breaks from starting at the monitor too long

3. Take enough liquid and plan your meals

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